The CW's Dynasty Campaign

Rue La La and the CW partnered together to promote the fashion styles of their new hit show Dynasty. I designed and assisted in art directing the custom email and boutique assets for this campaign. I worked collaboratively with the photographers & art directors in our studios on photography/styling for product lay-downs and worked with copywriters for content for all onsite assets. I had to make sure the designed assets reflected Dynasty's brand standards since all assets needed to be approved by the CW team. 

Creative Directors: John Camilleri & Anastasia Bogdanova

Sr. Art Director: Kimberly Swedelius
Photographer: Tim Budnick
Copywriter: Kelly Schneider
Brand Operations: Jolie Sarrantonio

 
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Onsite Lead Boutique Asset For Desktop, Tablet, and Mobile Shopping EXPERIENCE

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The CW's Dynasty custom Email

OnSite Marketing Banners

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Onsite Tile Square Marketing Banners

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Onsite Product Page marketing Banners

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Social Media Instagram

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