Reebok
I joined Reebok in 2018 and currently the Senior Art Director leading the visual concepts and design direction for global markets. I oversee a team of 8+ creatives to develop 360 commercial campaigns and seasonal creative used for .com, email, social, in-store, wholesale, and membership.
Sustainability
In 2020 Reebok launched its sustainability strategy into the market. I lead the visual direction from concept to final execution for this brand initiative. Enter the reality where natural materials come to life. Because, What We’re Made of Matters.
Creative Brand Direction
Holiday
Seasonal Creative Direction